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Plant-based phytonutrient flavonoids bring the power of antioxidants to cardiovascular health.

Even though studies have found higher levels—as much as nearly 70 percent higher – of antioxidant compounds in organic foods when compared to non-organic foods, the research data as a whole has been called inconclusive, from a strict scientific point of view.

Eye health is an important area where fruits and vegetables do a world of good, especially the one’s rich in carotenes, which include carrots, spinach, kale and others.

Eating ample servings of fruit and vegetables every day is proven strategy for long-term health, one that may even help us live longer, according to large populations studies that have uncovered a direct connection between the numbers of daily servings consumed and the risk of mortality in various groups of people.

Astaxanthin is a carotene – carotenes are natural pigments, similar in molecular structure to the more familiar beta carotene that colors carrots and other vegetables and fruits.